SOHO Pros, This One’s for You
Hey small office and home office (SOHO) professionals, let’s talk about the incredible growth happening in your industry. Whether you’re a business owner or an employee, understanding what’s driving this expansion and how to position yourself is key to thriving in the years ahead.
Your Industry is on the Rise
The numbers don’t lie. The SOHO market in the U.S. is projected to hit $26.18 billion in 2025, up from $21.1 billion in 2023. By 2032, total spending on home offices could climb to an astounding $111 billion, with a 16% annual growth rate. This is a massive shift—and you’re right at the center of it.
Why This Growth Matters to You